Lanolips – The next chapter

Lanolips – The next chapter

A movie scene from my youth that fixed in my mind was from the very first Superman epic. Clark Kent hurt his hand, and right in front of a stunned Lois Lane the wound magically healed itself, and his ‘real’ identify was exposed. What struck me about this was that skin healing itself looked so magical… but that’s really what skin actually does (granted not quite so fast).

My view is that humans are pretty incredible, complicated, powerful & perfect, just as we are.

I don’t believe we need to add and create lots of crazy new and unproven chemicals to our skin to improve it. Our skin is magical, it really DOES heal itself. The problem is not the healing process, it is giving our skin the right environment to heal and repair on its own, by itself, to make it as quick and scar less as possible. That’s what this next chapter in my brand is about.

The next stage in my brand life has its own special name. Its called ‘Lanolips Lovely Lanolin’. Because lanolin is, well, lovely.

Ever since I received the lab samples for my first wondrous product, Lanolips 101 Ointment, I’ve found myself adding this wonderfully rich lanolin to all of the other skin and body products I was using. From face creams to body lotions, hand creams to foot balms, it seemed everything worked better with a drop of Lanolips 101 Ointment.

I realised very quickly that my exclusive ultra-pure medical-grade lanolin is just as brilliant all over the skin as it is on the lips. That’s why I’ve now developed a capsule collection of products – each one specially designed for specific skin areas and concerns. Made with a combination of ‘just the right’ amount of lanolin and other wondrous natural ingredients, each product is guaranteed to work the lovely Lanolips magic.

They are designed to give the skin the ultimate natural environment to let the skin do, what the skin can do – heal itself, and stay healthy. Lanolin most closely resembles your own skin lipids that any other ingredient in nature. And the complicated structure of the ingredient means it is impossible to replicate synthetically – and why would you want to anyway, as we have lanolin.

After the launch of my award-winning ‘Lanolips 101 Ointment’, I was contacted by a leading burns doctor, who told me that she had always used pure medical- grade lanolin on her patients’ burns – especially children – to assist the wound-healing process.

This was the inspiration for the first product in my new collection.

Whilst it’s impossible to improve on the effectiveness of ‘Lanolips 101 Ointment’ as a targeted treatment for chapped lips and skin patches, I felt that I could develop a product specifically tailored to larger, critically dry skin areas. A product with all the award-winning benefits of ‘Lanolips 101 Ointment’, but with added natural, powerful ingredients to give it increased spread ability, natural healing properties and many other beautiful qualities beneficial for critically dry, compromised skin.

After two years of development, I am pleased to introduce you to Lanolips Lovely Lanolin Golden Salve’. A 100% natural mix of Lanolin, Manuka Honey and Vitamin E. Three powerful, nature-perfected ingredients, in one wondrous product.

Lanolips Lovely Lanolin Golden Ointment is a Super Moisturiser for Extremely Dry Skin areas that combines the hyper-moisturisation of Lanolips exclusive Ultra Pure Medical Grade Lanolin with Manuka Honey & Vitamin E. The intensely rich ointment will nourish & soothe extremely dry skin leaving it silky soft, dewy & healthy.

It’s very, very simple, very, very lovely and very, very rich. Because there is never a good reason to be dry.

I am thrilled to work with VH on the Global launch of this product. The mission of VH perfectly reflects the mission of my brand – what a perfect launching pad! Enjoy.

Kirsten Carriol, Sydney October 2011.